Can You Get NOW TV on Virgin TV? Find Out Here!

As a Virgin TV subscriber, you might be curious about the compatibility with NOW TV, a popular streaming service that offers a variety of content. In this article, we’ll address this question and provide valuable information to enhance your entertainment experience.

I’m sorry to be the bearer of bad news, NOW TV is not included in any of the Virgin TV packages. NOW TV is exclusive to Sky, just like Sky Atlantic. However, you can still access NOW TV through the NOW TV app, set-top boxes, or NOW TV’s own smart box.

Don’t worry, we have more information on how you can get NOW TV and make the most of your entertainment options.

NOW TV and Virgin TV: What Are Your Options?

NOW TV, a subscription-based streaming service owned and operated by Sky, offers top Sky content on a flexible month-by-month basis. Though not available on Virgin TV packages, you can still access NOW TV through various methods:

  • NOW TV app: The recommended way to get NOW TV on your Virgin TV subscription is to use the NOW TV app. If you have a recent smart TV with the ability to add apps, search for the NOW TV app and install it.
  • NOW TV smart box or other set-top boxes: Another option is to use NOW TV’s own smart box or compatible set-top boxes. This is the second-best method to enjoy NOW TV.
  • Streaming from a phone or tablet: If necessary, you can also stream NOW TV from your phone or tablet using a streaming stick attached to your TV, like an Amazon Fire Stick, Roku stick, or Google Chromecast.

Stream from Virgin Media: Alternative to Now TV

Stream from Virgin Media

Stream is Virgin Media’s new streaming TV service that lets you pick and mix your entertainment every month, only paying for what you love. By plugging the Stream box into your TV, you can access popular channels and apps like Sky Sports, Sky Cinema, Netflix, BBC, ITV, Channel 4, and YouTube. The service allows you to add or remove subscriptions every month, providing the flexibility you desire. Plus, Virgin Media offers 10% credit back on entertainment subscriptions you add to Stream. While Stream is Virgin Media’s answer to Sky’s NOW TV, it doesn’t include NOW TV itself.

NOW TV Devices and Memberships

You don’t necessarily need a NOW TV Smart Box or Smart Stick to watch NOW TV. Any device that supports the NOW TV app, such as game consoles, smart TVs, streaming sticks, tablets, or mobiles, will suffice. However, if you have a basic TV and want to enhance your viewing options, consider getting a NOW TV Box or Stick.

NOW TV offers various memberships to cater to your interests: Sports, Cinema, Kids, Entertainment, and Reality TV. Choose any combination of these memberships to create your perfect entertainment package.


In conclusion, while NOW TV isn’t available on Virgin TV packages, you can still access and enjoy its content through different methods. Whether you choose to use the NOW TV app, set-top boxes, or NOW TV’s smart box, there are plenty of options to make the most of your entertainment experience. So, while it might be disappointing that NOW TV isn’t included in Virgin TV packages, there’s no need to worry, as you can still find ways to access the content you love.

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About S. Santos

πŸ‘‹ I'm a technology columnist and blogger with over 10 years of experience, currently serving as Blue Cine Tech's AV Editor. Specialising in gadgets, home entertainment, and personal technology, my work has been featured in top technology blogs. I'm dedicated to breaking down the complexities of the latest tech trends, from explaining the intricacies of Dolby Vision to optimising your streaming experience. This blog serves as a platform for my ongoing exploration of the ever-evolving tech landscape. If you see me at industry events like CES or IFA, feel free to say hello.

1 thought on “Can You Get NOW TV on Virgin TV? Find Out Here!”

  1. Thanks for the information. Very useful!

    It’s really hard to extract all this from any of the corporate webs of Virgin or Sky, which should be a shame for them but it seems like it’s not. They intentionally obfuscate this kind of clear answers for straightforward questions.


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